The Literal Merging of Heinz & Kraft

Photography

This is photograph really caught my eye! At first, I couldn’t really understand why a small bottle of the Heinz Ketchup was going through a jar of Miracle Whip. This photograph was taken by Glen Gyssler. The image went along with an article for Chicago magazine called ‘What the Kraft-Heinz Merger Means for Chicago.’ I really admired the fact that this photograph showed the literal merging of Heinz Ketchup with Kraft’s Miracle Whip. On his website, Gyssler showed how he “illustrat[ed] the merging of [two] food giants.” It’s really cool how he approached this still life. He called it Condiments of Fury! This image does emit a sense of anger and wrath and goes along swimmingly well with the article’s tagline of, “Local jobs are at stake as Kraft merges with Heinz. But the payoff could be sweet for investors,” as well as the whole article’s content. I’m just blown away with how this still life photo was taken! This photograph is bold, amusing, and thought-provoking.

Check out how Glyssler took the photo here! See his other works here!

Photograph taken from Glen Gyssler’s website.

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